Need for Speed ​​​​Vehicle Designer talks about relationships with car manufacturers

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Racing video game series The need for speed It celebrates its 30th anniversary in 2024, and its designers and developers have taken this opportunity to look back on the history of the franchise. They are about how The need for speed The series has influenced and been influenced by automotive culture, the games they personally felt symbolized the series, and the relationships they have built with car manufacturers around the world as they strive to accurately represent the spectrum. Rebuild a wide range of vehicles in each game.




During a press event featuring Game Rant, vehicle designer Brian Alban, who has been with the series since 2009. Need for Speed: Shiftdiscussed how to build positive relationships with a number of automakers over the years. These close relationships have allowed Team Alban to pursue originality with every car added to the games, introducing vehicles from luxury Porsches and Ferraris to fully equipped racing cars.

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Need For Speed ​​​​and car culture are completely intertwined

Alban explained his research process for the design The need for speed Vehicles involves fully immersing himself in automotive culture, so that he can keep up with trends as they change. In addition to the manufacturers themselves, he cited the SpeedHunters website as a valuable resource. Describing the process of transitioning from someone who works with car design to someone who has become a passionate car fan himself, Alban said:


“From an originality standpoint, it rests squarely on my shoulders. I have to be the one to bring it to the table. It's been my bread and butter in my spare time for the last 20 years. I've been involved. Car culture , and I like to think that brings authenticity
The need for speed
Likewise.”

Alban continued that over the years, he has noticed a distinct change in the way things work The need for speed can be seen Nowadays, games are an inseparable part of car culture, and many car and car enthusiasts The need for speed Fans and vice versa, he emphasized that this has led to fruitful and decades-long partnerships with certain car manufacturers. In particular, Alban mentioned BMW and Nissan as partners with whom it has worked closely during its development. The need for speed.

Need for Speed's The participation of the car manufacturer will continue in the future


this The need for speed The franchise has no intention of stopping cooperation with car manufacturers in the future. Recently, BMW, which Alban describes as one of the series' oldest partners, built a true replica of the M3 GTR. Need for Speed: Most Wanted. The team was absolutely giddy about the collaboration, with creative director John Stanley grinning ear to ear as he talked about the “exciting new project”. The project was “a dream come true,” said the team that sees it. most wanted As one of the most iconic The need for speed Games and truly “symbolized the franchise as a whole.”

Finally, Brian Alban explained that the relationship between The need for speed Franchises and actual car manufacturers aren't a fixed or fixed thing — they can change on a dime “depending on who's in charge,” Alban said. But, as the series becomes a bigger and bigger part of the automotive world, the team is confident that they can continue to work with real car manufacturers and developers to build and design even more authentic cars. Maybe, like the M3 GTR, The need for speed The team will even create a few more vehicles of their own that could make it from video games to reality in the future.


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